Rebecca Morgan, CSP, CMC Oct 30, 2012 | Comments (0) Sometimes we go about our business and don't think about if others are paying attention or not. Generally, not many people notice us or our behaviors. But sometimes we're being observed and, unbeknownst to us, admired. We are unwitting role models. Or even held to a higher status than we believe we have.This became apparent from a brief conversation I had during my recent speaking tour in Turkey. In between engagements, I hung out at my friend Tamer Ozdemir's English Test School in Eskisehir. I got to know the English teachers there, including a young Turkish man named Aykuk. After a week of visiting with him and his students and his hearing of my speaking engagements in Turkey and beyond, we had this exchange:Aykuk: This week I've met one of my goals.Me: Congratulations! What is the goal?I almost fell off my chair laughing. "Aykuk, I'm not a celebrity so you need to keep that on your goal list."But I was to him. He'd never met an author, nor someone who'd been on Oprah, 60 Minutes and in the national Turkish newspaper. These amounted to celebrity status to him.So while I don't consider myself a celebrity, I was in his eyes.I believe that optimally we should behave as if we are a role model, even when we know no one is looking. When we encounter a problem with someone, choosing our response by asking ouselves how we'd react if a special child were watching us. We want to be someone s/he looks up to and admires, which then shapes our behavior.But even in non-confrontational situations, our behavior telegraphs our character to others we have no idea are paying attention. We have influence on their future behavior by being a role model. And yet we may never know.Have you experienced watching someone you admire to determine how you'd behave in future situations? Have you ever been surprised to learn you were a role model? Tell us your story.Rebecca Morgan, CSP, CMC, is a bestselling author of 25 books, speaker and consultant on workplace effectiveness. For more information on her services go to RebeccaMorgan.com. Send your suggested issues to cover or questions to Rebecca@RebeccaMorgan.com. If you want to discuss working with Rebecca, give her a call at 408/998-7977 (Pacific).
Her most recent books are:
Remarkable Customer Service ... and Disservice: Case Studies and Discussions to Increase Your Customers' Delight
Grow Your Key Talent: Thought-Provoking Essays for Business Owners, Executives and Managers on Developing Star Staff
Want to read more from Rebecca Morgan, CSP, CMC? Check out the blog archive. Keyword Tags: MAnagement development leadership communication Disclaimer: Blog contents express the viewpoints of their independent authors and are not reviewed for correctness or accuracy by Toolbox for HR. Any opinions, comments, solutions or other commentary expressed by blog authors are not endorsed or recommended by Toolbox for HR or any vendor. If you feel a blog entry is inappropriate, click here to notify Toolbox for HR.
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(From the New York Times)--MACAU — Natalie Chan collected bets, dealt cards and calculated payoffs. She was not a croupier working in a casino — in fact, at 20, she was not even old enough to be on the gambling floor at the glitzy casinos just a short walk from campus.
But she is learning the tricks of the trade through a program meant to train Macauresidents to run the hotels and casinos that have made this city Asia’s answer to Las Vegas.
Last summer, Ms. Chan completed a dealer training course on a mock casino floor, in a room equipped with roulette wheels, blackjack tables and slot machines run by the Macao Polytechnic Institute’s Gaming Teaching and Research Center.
“It wasn’t as easy as I expected it to be,” said Ms. Chan, who learned how to play blackjack and baccarat. “At the end of the training, we had an assessment and I had to perform several calculations while dealing the cards. It was challenging.”
Ms. Chan is a third-year student at theUniversity of Macau’s Hospitality and Gaming Management program, which grooms students for managerial and executive positions in the booming gambling and hospitality industry. Casino floor training is just one part of the course.
“Besides learning about the games, the training allowed me to experience what the dealers go through, the stressful environment that they have to work in, as well as what makes them tired,” Ms. Chan explained. “It gave me an idea of the things I need to be aware of when managing dealers in future.”
Read more
Training Future Macau Casino Bosses ASTD Staff 2013-07-24
Learning Video For Learning Professionals (Series, Post 1) The world's largest professional association dedicated to the training and development field Login | International | My Profile |Contact Us | Join or Renew .ui-autocomplete { max-height: 400px; width: 295px; overflow-y: auto; /* prevent horizontal scrollbar */ overflow-x: hidden; } .astd_autocomplete a { border: none!important; font-weight: normal !important; background: #fff!important; color: #333; font-size: 11px; } ul.astd_autocomplete a, .astd_autocomplete ul.astd_autocomplete a:hover { color: #333 !important; } .astd_autocomplete li.category { font-size: 11px; font-weight: bold; padding: 7px 0; margin-bottom: 5px; display: block; text-align: right; margin-top: 10px; } .astd_autocomplete div.inner-border { border-bottom: solid 1px #dedede; } .astd_autocomplete div.inner-label { background: #fff; padding-right: 9px; margin-top: 10px; } .astd_autocomplete a:hover { background: #ededed!important; } Members Publications Conferences Education CPLP Certification Communities of Practice Enterprise Solutions Professional Resources Store Home > Publications > Blogs at ASTD > ASTD Blog > Learning Video For Learning Professionals (Series, Post 1) Learning Video For Learning Professionals (Series)
Friday, April 19, 2013 - by Jonathan Halls
Subscribe to the newsletter. Congratulations! You are now subscribed to the newsletter. Subscribe to the Newsletter First name: Last name: Email Address: div.newsletter-container { border: solid 1px #dedede; background-color: #fafafa; position: relative; float: left; padding: 10px; margin-bottom: 15px; margin-right: 15px; border-radius: 4px; -moz-border-radius: 4px; -webkit-border-radius: 4px; font-family: 'Droid Sans', sans-serif; -webkit-box-shadow: 2px 2px 6px #1c8dda; -moz-box-shadow: 2px 2px 6px #1c8dda; box-shadow: 2px 2px 6px #1c8dda; } div.newsletter-container a, div.newsletter-container:visited, div.newsletter-container a:hover, div.newsletter-container a:active { color: #777; margin-top: 5px; display: block; margin-left: 40px; } div.newsletter-container img.icon { width: 28px; height: 28px; float: left; margin-right: 10px; } div.newsletter-success { color: #468847; background-color: #DFF0D8; border-color: #D6E9C6; } #newsletter-subscribe label { font-family: 'Droid Sans', sans-serif; } input.invalid { border: solid 1px red !important; } Send to Kindle VIDEO IS EVERYWHERE!
Thinking about picking up a video camera and shooting some content for your online courses or to show in your education programs? If so, you’re not alone.
Video is a hot topic in the learning profession right now. It offers loads of benefits for learning professionals and organizations. Plus it is now very affordable to make. The latest technology makes it easier than ever to capture video that won’t embarrass you in front of your peers, learners, or clients.
EVERYONE IS MAKING VIDEO
Of course, it’s not just in the learning profession where video is hot. Every minute, people from all over the world upload 72 hours of video to YouTube. Every month, people from all over the world watch 4 billion hours of YouTube video.
It’s easy to get caught up in all the excitement that YouTube and other video-sharing sites have to offer.
NOT ALL VIDEO IS CREATED EQUAL
However, very few YouTube videos “go viral,” meaning that they are viewed by millions—or billions—of people all over the world. A lot of the video that’s made for YouTube is not very good. I guess we could say not all video is created equal.
Unfortunately, the same goes for a lot of video created in organizations for training purposes. Clunky and unprofessional, poorly-made video can distract learners from the training content.
QUALITY HAS TO BE OUR GOAL
If we want to take advantage of all that video has to offer the learning industry, we have to make sure our video is of good quality.
By good quality, I mean content that is properly structured to aid learning. Video that employs techniques designed to enhance learning retention. Content that is shot well, is well lit, and properly edited.
Good-quality video will accomplish learning program objectives; poorly-made video will leave clients, peers, and learning executives wondering why they invested in video in the first place.
In coming posts, I’ll share some thoughts on how you can make quality video that gives you the greatest return on your investment of time, money, and resources. And I’ll give some fresh examples when I speak at ASTD’s International Conference & Exposition at the pre-conference Multimedia for Learning Professionals Certificate Program – May 17-18, 2013. Hope to see you there! Learning Video For Learning Professionals (Series) Jonathan Halls 2013-04-19
Jonathan Halls has taught media and learning for more than 20 years. He was a learning executive at the BBC where he ran the corporation’s prestigious production training department. Jonathan has taught thousands of media professionals around the globe who work in newspapers, radio, and television. Today he is principal of Jonathan Halls & Associates and is an adjunct professor at George Washington University. He is active in the ASTD community. Jonathan divides his time between teaching media for nonmedia professionals and running workshops on leadership and change.
Communities of Practice: Learning & Development Tags: Conferences , Membership , Videos
Speak First has been busily recruiting experienced, dynamic trainers to support our clients with their global projects. We’re now involved in projects that span anything from 22 countries to 45, delivering globally consistent training with localised differences.
As part of our recruitment in 2013 we ran our first ever Trainer Assessment Event in Nairobi. Steve Bavister met, interviewed and participated in training sessions delivered by selected trainers from across Kenya. As part of this process we would like to welcome Bikundo Onyari who has joined the 120 associate trainers we now have based across 50 countries.
He is now embarking on our development process to learn the key models we deliver as part of our training and we’re really happy to have him on board. He’s an engaging trainer with an impressive background and a facilitative style, delivering training in the areas of presentation skills, communication and impact.
We will be running some more of these events this year across countries in Europe, America and Asia and we’ll keep you posted with some of our new trainers in 2013.
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The ASTD Events app is your mobile event guide to the ASTD 2013 International Conference & Exposition. The free app has numerous features that will keep you up-to-date and streamline your conference experience, all from the convenience of your mobile device. The app will allow you to:
Build your personal daily schedule—Plan your day by selecting sessions from the visual schedule, categories, or search function. You also can add custom personal events and meetings. To build your personal schedule go to the conference site, www.astdconference.org/attendee, and follow the instructions there.Receive reminders and updates—Keep an eye on the NOW screen to see important messages, upcoming events, or sessions about to start.Engage and network—Contact speakers or attendees, find exhibitors, tweet, or exchange a digital business card.Find what you are looking for—Use the search, filters, and maps to find sessions and exhibitors.Personalize the event program—Manage content in the app via keyword filters or bookmark any item with a star to, for example, see a list of all the exhibitors you want to visit or liked.Take notes—Jot down notes during sessions or when talking to a speaker or exhibitor. If PowerPoint slides are available for a session, simply write your notes on the slides. At the end of the conference, you can export all notes and starred items via email.Access the Conference Daily—The conference newspaper will give you the latest news, updates, events, and session coverage.
New this year is the ability to use filters to only see items that are pertinent to you. You have the option to filter conference programming by session type (specialty programming and featured speakers) or learning approach (program focus of greater depth within each track). Simply click on the filter icon in the top right corner to turn the filter on, and then turn off the filter to return to the full schedule view.
Make sure to click on the “More” icon on the bottom of your screen to take advantage of all the available features.
To get started, search “ASTD Events” in your app store, then click on the ASTD 2013 banner within the app.
The app is sponsored by GP Strategies.
Download the ASTD 2013 Conference App Kristen Fyfe 2013-05-14
Rebecca Morgan, CSP, CMC Nov 5, 2012 | Comments (0) A favorite restaurant is an exemplar at using email and social media for customer retention. They send weekly customer appreciation 1/2-price deals to their email list and Facebook fans.For years, they've had a loyalty card where you'd get one punch for every $10 purchase. You then submitted completed cards for free food.Recently, they switched to a plastic card that is swiped for every purchase. You can check online to see your accumulated points.Additionally, you got a $10 certificate if you visited the restaurant 5 times with the first 5 weeks of the card's activation. Since I frequent the restaurant about once a week, this would be easy for me.However, I ran into two problems.1) The instructions on the card mailed to me said to activate the card online. Since within 2 days of the card's arrival I was leaving for a 2-week trip, I decided to activate when I arrived home, thus starting my 5-week timer.However, when arriving home I learned I was now in week 3 of the 5-week window, as they activated the card the day it was sent! So at best, customers had 4.5 weeks, and I was now down to 2. To their credit, when I discovered this and called, they started my 5-week timer the day of the call.2) Having completed my 5 visits in 5 weeks, I looked online to see that only one visit had been credited. When I called to explore why, I was told there is a $15 minimum charge to be counted. I usually read the terms and conditions of all deals carefully, but had missed it. I was told it was buried in the fine print.Again to their credit, they then counted all my visits, not just those totaling $15 or more.This story has a happy ending because of this restaurant's commitment to customer service and retention. However, there needn't have been any hiccups, potentially alienating the customers you want to retain.When you offer promotions, make sure key criteria aren't hidden in 4-point type. Why would you want to tick-off the very customers you're trying to retain? That's dumb. All promotions have some restrictions -- make sure yours are clear and upfront. Only sleazy companies try to hide them.Also, make sure the information on your promotions matches your practices. Activating the card upon mailing does nothing in the favor of the customer -- the person you're trying to woo! If you say the card must be activated online, stick by that. If it must be activated by a certain date, say that too! Don't try to trick folks. It will come back and haunt you.Loyalty cards are great things if they are used well. Make sure you are treating your customers like the valued asset they are, not ticking them off!Rebecca Morgan, CSP, CMC, is a bestselling author of 25 books, speaker and consultant on workplace effectiveness. For more information on her services go to RebeccaMorgan.com. Send your suggested issues to cover or questions to Rebecca@RebeccaMorgan.com. If you want to discuss working with Rebecca, give her a call at 408/998-7977 (Pacific).
Her most recent books are:
Remarkable Customer Service ... and Disservice: Case Studies and Discussions to Increase Your Customers' Delight
Grow Your Key Talent: Thought-Provoking Essays for Business Owners, Executives and Managers on Developing Star Staff
Want to read more from Rebecca Morgan, CSP, CMC? Check out the blog archive. Keyword Tags: customer service management training communication Disclaimer: Blog contents express the viewpoints of their independent authors and are not reviewed for correctness or accuracy by Toolbox for HR. Any opinions, comments, solutions or other commentary expressed by blog authors are not endorsed or recommended by Toolbox for HR or any vendor. If you feel a blog entry is inappropriate, click here to notify Toolbox for HR.