What Learners Want – Part 1 – The ‘why’

Towards the back end of 2012, my organisation formally entered into a working relationship with Towards Maturity to help us better understand our Benchmark results and help us work towards creating an L&D strategy.

During one of those initial meetings Laura Overton made an almost throw away remark about a ‘Learner Audit’ (I’m not overly keen on the name, so we’ve labelled it as a Learner Survey) that she had undertaken some time in the past and that she was considering resurrecting as an offering.

Unlike the Towards Maturity Benchmark survey, which tends to rely on answers by those in an L&D role/perspective, the Learner Survey allows every single employee in the organisation the opportunity to comment on

how they access content that supports themfrom what devicesfrom what locationswhat methods and media they find most effectivewhether they are members of social networking siteswhether they are/would be willing to share their knowledge and practices with others etc

My eyes lit up at this point as I am about to assist in the development of our L&D strategy, so of course being able to hear from about our learners about their preferences, expectations, etc would be hugely beneficial.

Needless to say we took Laura up on her offer which as this press release explains made us the first organisation to do so.

If you’d like to hear more about the rationale behind the survey, here’s a short video of Laura explaining further.

In my next blog post in this series I’ll go into a little detail about the construction of the survey and how we worked together to provide a bespoke survey that would still allow multiple surveys to feed accurately into a wider-benchmark.

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